{"product_id":"edp-1700","title":"17:00 \/ eau de parfum","description":"\u003csection class=\"bl-listing\"\u003e\n\u003cp class=\"bl-function\"\u003e17:00 is a skin-close eau de parfum designed to persist on skin throughout the day while remaining intentionally low in projection.\u003c\/p\u003e\n\u003cp class=\"bl-mechanism\"\u003ebuilt on instinct core, a base architecture designed to bind scent to skin rather than evaporate into open air. diffusion remains close. the composition moves through three phases: aromatic lift, spice integration, base emergence. lavender is most apparent in the opening, then rapidly transforms through interaction with ginger and the base. it does not disappear. it becomes part of the structure.\u003c\/p\u003e\n\u003cp class=\"bl-observable\"\u003ethe opening is detectable at arm's length. within thirty seconds, the scent settles to skin. within the first hour, top materials dissipate and instinct core becomes dominant. projection reduces to close range. it is consistently detectable at conversational distance.\u003c\/p\u003e\n\u003cp class=\"bl-reduction\"\u003ebuilt to behave consistently without monitoring. one application is sufficient for daily wear. reapplication is a choice, not a correction.\u003c\/p\u003e\n\u003cp class=\"bl-human-failure\"\u003efor people who over-apply because they cannot gauge projection, or reapply out of habit rather than need.\u003c\/p\u003e\n\u003cdetails open=\"\"\u003e\n\u003csummary\u003ehow it wears\u003c\/summary\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eapplication:\u003c\/strong\u003e pulse points or chest\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003esettle time:\u003c\/strong\u003e thirty seconds before reading the skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003edistance:\u003c\/strong\u003e skin-close. detectable at conversational proximity, not across the room\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003epersistence:\u003c\/strong\u003e instinct core anchors to skin. opening materials dissipate within the first hour. base architecture persists beyond that.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eperception:\u003c\/strong\u003e the wearer often stops noticing it before others do. that is normal. it is still there.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003echange over time:\u003c\/strong\u003e lavender leads briefly, then transforms through the turn. ginger threads through with heat. spice integrates into the base. instinct core emerges as the structure.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/details\u003e\n\u003cdetails open=\"\"\u003e\n\u003csummary\u003ewhen to wear it\u003c\/summary\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003etrigger:\u003c\/strong\u003e before leaving, before the hour shifts\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003efrequency:\u003c\/strong\u003e once per wear. not designed for mid-day reapplication.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eduration:\u003c\/strong\u003e base architecture persists for several hours on skin without refresh\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/details\u003e\n\u003cdetails open=\"\"\u003e\n\u003csummary\u003ehow it's made\u003c\/summary\u003e\n\u003cp\u003eblended in controlled small batches. materials weighed in grams to three decimal places. concentrate rests before introduction into instinct core. rests again before release. released when the composition stabilizes.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails open=\"\"\u003e\n\u003csummary\u003edetails\u003c\/summary\u003e\n\u003cul\u003e\n\u003cli\u003eeau de parfum\u003c\/li\u003e\n\u003cli\u003ecomposed by founder, byron williams\u003c\/li\u003e\n\u003cli\u003ebuilt on instinct core base architecture\u003c\/li\u003e\n\u003cli\u003esmall batch blended\u003c\/li\u003e\n\u003cli\u003emacerated before release\u003c\/li\u003e\n\u003cli\u003e30 mL glass vessel\u003c\/li\u003e\n\u003cli\u003eavailable exclusively at thebadlion.com\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/details\u003e\n\u003c\/section\u003e","brand":"bad lion","offers":[{"title":"Default Title","offer_id":43627271684161,"sku":null,"price":145.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0649\/8759\/4817\/files\/2_37ab10e3-5cce-4d07-806f-5ab1e18c8d95.jpg?v=1772412770","url":"https:\/\/thebadlion.com\/products\/edp-1700","provider":"bad lion","version":"1.0","type":"link"}